About Us


London’s Circular Fashion Runway

The Boulevard is a consortium of British luxury brands upholding sustainability and circularity in fashion. Working together whilst remaining distinctively unique, each brand is founded by a creative soul reimagining the everyday wardrobe into a pro planet costumery.

Born at its inaugural store in Knightsbridge in Autumn 2022, a stone’s throw from the infamous Harrods, the Boulevard represents a chosen path of fashionistas that dare to be different in style and substance.

Our Brands

Bucko by Bobble by Jennie Cox

*Rockabilly knitwear clothing brand

Eluroom by Rebecca Rodden

*key wardrobe pieces that you return to time and time again as you look and feel amazing in them

MISS LIMITLESS LIMITED by Glara Emily

*unique gym wardrobe so the wearer can rock those killer workouts in style.  The designs are inspired from celebs and catwalk trends.

Seapony by Jackie Law

*Bespoke made to order unique bikini designs

Setor by Setor Lord-Attivor

*Form, durability and style captured by the designer’s tradition.  The designer used his handbag designs as a means to capture the essence of the Ghanaian tradition of wrapping food in leaves.

Sillán by Susan Hewett

*exquisite unparalled knitwear using the most precious and finest cashmere. Elegant, ethereal pieces of exceptional cashmere designed for the modern woman celebrating life with style and beauty.

Visit Our Store

51 Beauchamp Place, London
SW3 1NY, United Kingdom

Phone: +1 573367 4153
Email: hello@yourwebsite.com